kingzitech

Call Us

VAVA FURNITURE MARKETING BY KINGZITECH

VAVA Furniture is a luxury furniture brand known for its exquisite designs and impeccable craftsmanship, partnered with us to elevate its digital presence, attract high-value customers, and drive substantial business growth. With a monthly budget of $25,000, we utilized digital marketing, pay-per-click (PPC) campaigns, website redesign, and content strategy to help VAVA Furniture achieve remarkable success.

THE GOAL

 

  • Increase brand visibility and recognition among luxury furniture buyers.
  • Enhance user experience and online conversions through a modernized website.
  • Drive targeted traffic to the website and showrooms using PPC campaigns.
  • Establish authority in the luxury furniture niche through strategic content marketing.
  • Achieve a significant return on investment (ROI) within six months.

Services: WEBSITE REDESIGN

OUR APPROACH


1. Website Redesign

Our team completely revamped VAVA Furniture’s website to create a visually appealing, user-friendly, and mobile-responsive platform. The redesign focused on:

  • High-Quality Imagery: Showcasing the luxury and craftsmanship of VAVA’s furniture.
  • Simplified Navigation: Making it easier for customers to explore categories such as royal sofas, center tables, office furniture, and TV stands.
  • Fast Loading Speeds: Ensuring a seamless user experience and reducing bounce rates.
  • Integrated E-commerce Features: Including "Add to Cart" functionality, product filters, and secure payment gateways.
  • Optimized Call-to-Actions (CTAs): Clear CTAs like "View Products" and "Contact Us" placed strategically throughout the website.

Results:

  • Increased website traffic by 240%.
  • Improved average session duration by 65%.
  • Enhanced mobile responsiveness, with a 70% rise in mobile conversions.

Services: 2: PPC CAMPAIGNS

OUR APPROACH

To drive targeted traffic, we launched high-impact PPC campaigns on Google Ads, Meta AND Instagram Ads. Our strategy included:

  • Geo-Targeting: Focusing on affluent neighborhoods and urban centers.

Audience Segmentation: Targeting high-income groups, interior designers, and luxury real estate developers.

  • Ad Copy Optimization: Highlighting exclusive deals,
  • A/B Testing: Testing different headlines, visuals, and landing pages for optimal performance.

Performance Metrics:

  • Achieved a conversion rate of 60.5% (industry average: 20.5%).
  • Reduced cost-per-click (CPC) by 18% through constant optimization.

RESULT

Our integrated marketing strategy successfully transformed VAVA Furniture's online presence and business performance. By combining website redesign, SEO, PPC advertising, and content marketing, we helped VAVA Furniture achieve its business goals and establish itself as a leading brand in the luxury furniture market.

OUR APPROACH

 

  • Revenue Growth: VAVA Furniture’s monthly online revenue increased by 200%.
  • Improved Customer Retention: Repeat purchases grew by 35%.
  • Market Share Expansion: The brand gained a stronger foothold in the luxury furniture market.
  • Enhanced Brand Awareness: VAVA became a go-to name for luxury furniture among affluent buyers.
visit vavafurniture

Reporting

Tracking certain datasets was crucial for Companies to measure and analyze the performance of their sales, portal, and customer relationships.


We integrated with Netsuite ERP, VRS’s Customer Relationship Management platform, to pull important customer data and then display them in custom svg-based responsive charts and graphs.


The financial reports allow for 24/7 access to purchase and billing information of their customers in order to track lifetime revenue and refills per customer.